Festival Program Advertising

 

Printable Advertising Rate Card for 2008 Festival Season

PROGRAM ADVERTISING RATES AND SPECIFICATIONS
2008 KERRVILLE MUSIC FESTIVALS

PUBLICATION PROFILE
Founded in 1972 by Rod Kennedy, the Kerrville Folk Festival is North America’s longest and longest running music festival of its kind. Up to 40,000 people visit this revered songwriters gathering each year. Your ad will appear in the official programs for both the 2008 Kerrville Folk Festival and 2008 Kerrville Wine & Music Festival. Over 20,000 FREE programs are given out during the festivals.

ADVERTISING RATES AND DISPLAY AD SIZES (Black & White)
Width (W) x Height (H) measured in inches / Layout diagram on the reverse side

Full Page $1400.00                                      7-1/4 W x 10 H
Full Page bleed $1400.00                              8-3/4 W x 11-1/4 H
Half Page (vertical) $800.00                          3-5/8 W x 10 H
Half Page (horiz) $800.00                              7-1/4 W x 5 H
Quarter Page (vertical) $500.00                     3-5/8 W x 5 H
Quarter Page (horiz) $500.00                         7-1/4 W x 2-1/2 H
Quarter Page (center spread) $750.00             7-1/4 W x 2-1/2 H
Eighth Page (business card) $300.00               3-5/8 W x 2-1/2 H

All advertising will appear “Run of the Book”. For special placement or preferred position, add 10% (full page only). FULL PAYMENT REQUIRED WITH COPY UNLESS OTHER ARRANGEMENTS CONFIRMED.

SPECIFICATIONS & MECHANICAL REQUIREMENTS
NEGATIVES/PAPER ADS – Black & White camera-ready ads should use 100 line Velox or 120 line for negative. Negatives should be emulsion side down, right read. Output any hard-copy materials at a minimum resolution of 1200 dpi from a laser printer or imagesetter (ink jet is not acceptable for print production)

ELECTRONIC FORMATS – Ads can be submitted as .eps (with all supported files and graphics), .pdf, .tif, or high-res .jpg files. Allow for 25 – 30% dot gain on halftone images or line art. A minimum of 300 ppi for photos and 600 ppi for line art is requested. Any ads containing grayscale images or photos should be submitted digitally. Please include a hard copy for visualization and print verification purposes. If you wish to submit your ad in its native format, please call for program compatibility.
For best results, send .eps and .pdf files via postal mail. E-mailed files should be .tif, PDF or high-res. .jpg.  Send ad copy to john@kerrville-music.com.  Please put "Program ad for..." in the subject line.

CLOSING DATES
Space reservations must be made by April 10 – Materials and full payment must be received by April 20. Publisher reserves the right to reject or exclude any advertisement for any reason.

RETURN MATERIALS
If no return instructions are received with the order, materials will be destroyed six months after publication date.

CONTACT INFORMATION All advertising copy / questions should be addressed to:
ADVERTISING COORDINATOR
Kerrville Folk Festival
PO Box 291466
Kerrville, TX 78029

Phone:  (830) 257-3600  *  Fax:  (830) 257-8680  *  E-mail:  info@kerrville-music.com